Mustela Product Launch Project

When you really want to make an impression with a new product launch, think of Julia Testa for a PR mailer! For this project, the team worked with Mustela to promote their upcoming line of baby wipes infused with olive oil.

For a fun additive , we paired the Mustela wipes with a miniature live olive tree and branded ribbon. These were packaged up with tissue paper and ribbon, and hand delivered in Manhattan to all of their recipients.

We love coming up with fun and creative ideas to promote new products for all sorts of companies. Everything pairs well with flowers and plants!